Enterprise eCommerce platforms offer many opportunities for businesses to grow and expand their business. From handling massive product catalogues to multiple SOPs, enterprise eCommerce platforms are equipped with everything a modern business needs to survive in the competition. Let’s look at some of the essential features that are making their mark in 2023: Augmented Reality (AR) Technology This feature has been around for a while but recently we are witnessing a surge in its growth. It is a technology that allows users to virtually try out products such as jewellery, apparel, decorative items, etc. A recent study showed that AR produces 200% more engagements than non-AR equivalents. Chatbots An eCommerce chatbot is a software-generated bot using AI technology. It helps to give instant solutions to users about frequently asked questions ( FAQs ). A survey showed that 74% of the customers would choose a chatbot over a human agent to look for answers to FAQs . Let us now look ...
Enterprise eCommerce platforms offer many opportunities for businesses to grow and expand their business. From handling massive product catalogues to multiple SOPs, enterprise eCommerce platforms are equipped with everything a modern business needs to survive in the competition. Let’s look at some of the essential features that are making their mark in 2023: Augmented Reality (AR) Technology This feature has been around for a while but recently we are witnessing a surge in its growth. It is a technology that allows users to virtually try out products such as jewellery, apparel, decorative items, etc. A recent study showed that AR produces 200% more engagements than non-AR equivalents. Chatbots An eCommerce chatbot is a software-generated bot using AI technology. It helps to give instant solutions to users about frequently asked questions ( FAQs ). A survey showed that 74% of the customers would choose a chatbot over a human agent to look for answers to FAQs . Let us now look ...